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But many small-medium businesses and consumers are clueless as to where to start. They don't know how to create an online presence, they don't know if the investment will pay off, and they often don't have a big budget available for experimenting.

ICS Advanced technologies has you – the owner or manager and the consumer - at the core focus of our business model. If you want, we will hold your hand from the starting process of the basics, through the development of your website, to the launch, hosting and maintenance of your online presence.

We will start with some simple questions to help you comprehend web hosting, choose the system that's best for you or your company, and reach your goal.

1. What is a website?

In general, a website is a place or a "domain" on the Internet that can be used to exhibit your ideas, services, products or anything that you want the entire world to see. Your website is one part of a global network of computers, users and content that connects people around from around the world continuously 24 hours a day, 7 days a week. You can display information to all other users of the World Wide Web through your website .

2. Why do I need a website?

A website is essential in today's society. Millions of new users from all over the globe connect to the Internet and us the Web each day. People use the Web to do almost everything, including banking, playing, researching, shopping, and looking up information. The Web is an constantly evolutionizing environment, with new and updated websites appearing continuously. Utilizing the Internet is quick, convenient and effortless.

For an organization or small business, a website is like a phone listing or a window display. It is the first place people look before they do business with your company. If they can't find you, or they dislike what they see on your website, they will check out the websites of your competitors. A website can present vital company information to a prospective client, showcase your products or provide an opportunity for people to buy your merchandise.

The wonder of the World-Wide-Web is that it evens out the playing field and gives all the opportunity to be a contender. Whether you are an International company or a startup with revolutionary ideas, you have the ability to impress potential customers, who frequently make purchasing decisions based on the design of your website.

3. What is a Domain Name?

A domain name is an address on the Internet, usually some form of the name of your company, organization or hobby. It is the name people will remember when they want to go to your site. Like an address of someone's physical business, a domain name enables people to easily find your site. The best domain names are easily memorizable, simple, and great sounding. Great domain names help contribute to increased site visitors and return rates of visitors.

4. What can a website do for me?

A website can be used as a presentation tool to:

• Providing support to your clients by providing online chat support or online documentation.
• Provide press releases about your company. The first place people usually expect to find reliable information about a company (especially its shareholders), is on the company's website.
• Sell products online to people around the world at any time of day. This can help builf your name recognition as well increase sales with low overhead.
• Receive feedback and comments from your users. The easiest way for people to submit comments is through a website. No paper or postage is necessary.
• Teach people over the Internet. The Internet is a great educational tool that enables students to retrieve the latest information in their area. Students can work at their own pace and attend classes at any time.